Changes to the Insurance Model – Prevention and Cure?
Monday 31 July 2017
What is Insurance? An old boss of mine articulated it nicely when he said it’s about putting customers lives back on track when things go wrong. Now that is great, in fact in my opinion it’s more than great, but what if it was even more than that … what if it was about helping our customers to minimise the risk in the first place? A shift from the traditional insurance model of risk resolution to a dual risk resolution & risk prevention model.